INTERPUBLIC ABROAD

• Document Type: CREST
• Collection: General CIA Records
• Document Number (FOIA) /ESDN (CREST): CIA-RDP73-00475R000401450001-3
• Release Decision: RIPPUB
• Original Classification: K
• Document Page Count: 1
• Document Creation Date: December 27, 2016
• Document Release Date: December 18, 2013
• Sequence Number: 1
• Publication Date: March 3, 1966
• Content Type: OPEN SOURCE

NEW. XQRK TIMES
Declassified in Part - Sanitized Copy Approved for Release @ 50-Yr 2013/12/18: CIA-RDP73-00475R000401450001-3
STAT MAR 3 1966
I Intorpublic Abroad
I Not wanting to give their
ibig brother too big a jump on
'them in the international ad-
vertising field, the smaller
,agencies of the Interpublic
Urou of Com anies,'-inc., nave
ormed ua ran .171,
Inc.
?CFadrant is being formed, ac-
dirdirig?To?interpublic's presi-
dent, Marion Harper Jr., as a
competitive international sys-
tem to , McCann-Erickson, Inc.
He said it vin'ill-cF7fifoVide a
worldwide service for the Inter-
public agencies that do not have
their own offices abroad.
Mark Bollman is president of
the new coordinating group,
which represents Jack Tinker
& Partners, Inc.; Erwin Wasey,
Inc.; The Marschalk Company,
Inc., and Pritchard Wood, Inc.
According to an announce-
ment, these agency components
'of Interpublic will contihue to
operate independently in the
United States and Britain, but
through an international sys-
tem they will share 17 offices
in 12 countries.
A -spokesman for 'Quadrant
said yesterday this was the
most economic way for the four
agencies 'to .have ' offices over-
:seas.
Declassified in Part - Sanitized Copy Approved for Release @ 50-Yr 2013/12/18: CIA-RDP73-00475R000401450001-3